Indian Wallpaper Market Research Report 2022-27, Industry Size, Share, Trends and Forecast – Instant Interview

According to the latest report from the IMARC group, entitled, “Indian Wallpaper Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027”, The Indian wallpaper market is expected to grow at a CAGR of 21.9% during the period 2022-2027. The report provides detailed market analysis by product type, region, distribution channel and end-user. Additionally, the report analyzes the competitive landscape of the market.

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Industry definition and application:

Wallpapers are decorative materials used to cover the interior walls of residential and commercial spaces. Made from paper, vinyl, and plastic, they are widely available in many forms, such as textured paper, liner paper, and a set of sheets with a single, non-repeating pattern. Wallpapers consist of the basecoat, the applied ink and the backing, which can be made of wood pulp, mechanical pulpwood or woven textiles. They are extremely durable in nature and can be used for years without needing to be replaced, thanks to which they replace wall paints. They can also be customized according to user preferences and are used to add style and color to a particular space.

To note: We regularly monitor the direct effect of COVID-19 on the market, as well as the indirect influence of associated industries. These observations will be incorporated into the report.

Market Trends and Drivers:

The Indian market is mainly driven by the increasing number of construction activities in the country. Rapid urbanization and changing lifestyle preferences of the masses have led to an increasing demand for residential spaces, thus facilitating the adoption of interior decoration materials. A significant increase in the need for renovation of existing infrastructure is also contributing to the growth of the market. Apart from this, the confluence of many factors including swelling levels of disposable income, increasing middle class population and growing preference for aesthetically appealing interior designs among the majority of individuals is giving impetus to market growth. Moreover, many key players are investing heavily in the development of effective variants, which is another major growth factor. For example, they launched lead-free wallpapers, which are gaining popularity among health-conscious customers. Non-woven wallpapers are also gaining popularity with homeowners, due to their tear-resistant nature, washability and ease of removal. Some of the other factors contributing to the growth of the market include the advent of easy-to-apply wallpapers and the expansion of online retail platforms across the country.

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Indian Wallpaper Market Segmentation:

The report has segmented on the basis of product type, region, distribution channel and end-user

  • Market Breakdown by Region
    • North India
    • Eastern India
    • West and Central India
    • South India
  • Market breakdown by product type
    • vinyl based
    • Nonwoven
    • Pure paper type
    • fiber type
    • Others
  • Market breakdown by distribution channel
  • Market Breakdown by End User

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